Aruna Ravichandran

Chief Marketing and Customer Officer, SVP at Cisco

Aruna Ravichandran is the Senior Vice President and Chief Marketing and Customer Officer at Cisco, renowned for her impactful leadership in global marketing. With a strong foundation in digital and product marketing, she specializes in scaling SaaS, hardware, and digital services.

Aruna excels in leveraging modern B2B marketing tools to drive quantifiable outcomes, ensuring global consistency while fostering innovation and collaboration. Her career highlights emphasize her ability to blend storytelling and technology to craft compelling marketing programs resonating with prospects and customers.

Known for simplifying complex problems by translating customer pain points into meaningful stories, she's successfully elevated marketing capabilities, driving revenue and sustaining long-term customer growth. Aruna's transformative approach is deeply metrics-oriented, customer-focused, and driven by a strong execution mindset. Her superpowers include storytelling, building high-performance global teams, and a balanced approach that blends marketing ROI, analytics, strategy, empathy, and emotional intelligence.

Through her visionary initiatives, she's led significant rebranding efforts, global campaigns, impactful partnerships, and innovative customer-centric experiences, consistently driving growth and success.